It looks like the same old junk, to me.
First off, it is more expensive than a website needs to be. Secondly, you will be selling the same stuff everyone else in their program is selling and trying to compete with them.
I hate saying the same thing on multiple threads, but go to storecoach.com - they offer the best ecommerce training on the internet and it is totally free. (You will notice that I did not provide a link. I don't want anyone thinking there is any affiliate relationship here. Of course, who would offer an affiliate commission for a free course, anyway? - LOL)