So referring back to my illustration am i right in saying the home page had around 215 visitors (page views or whatever) left the home page with no further interaction?
For me I also check the visitors flow in the Google analytics and then compute all the visitors who drop from first page and compared it to the bounce rate, sometimes I didn’t get the same results.
it is related to landing pages, including homepage. if the bounce rate is too high, such as 65% up, your landing pages must have some problems for visitors, speed? content? page structure? or even just color or size of words.
I am working for online recruitment company and want to do google adword campaign but we don’t have landing page. Is it really necessary to add landing page to track conversion?
Is there any way that we can avoid this? or do we really need to have landing page?