My question would be why do you have a title so long, at least in terms of the title attributes ACTUAL PURPOSE -- the title as it appears in the browser title-bar, in a tab, or on the desktop.
The name of the business is long i.e. 29 characters - simple as that. You don't need a link to the site to help with the question. Wordpress allows you to add a "site title" in 'settings' that allows you to do just this. My question is can I achieve this - maybe with a php snippet?
it sounds like the page itself is problematic at best... I'm guessing wildly but I smell SEO snake oil.
Yes, you're right on this you are guessing wildly, the page isn't problematic I am trying to do something that I have explained for a logical reason that I have also explained.