How to increase the page loading speed

i have a website http://www.neotericuk.co.uk and when i check the site, it takes so much to load, I want to increase my page loading time from 89.3 to 30, anyone helps me to do it please

Hi,

Download yslow for Firefox and then you can analyse the problems on your site more clearly.

Here are some reports when I run it on your site:

Grade F on Make fewer HTTP requests

This page has 22 external Javascript scripts. Try combining them into one.
This page has 5 external stylesheets. Try combining them into one.
This page has 20 external background images. Try combining them with CSS sprites.

Decreasing the number of components on a page reduces the number of HTTP requests required to render the page, resulting in faster page loads. Some ways to reduce the number of components include: combine files, combine multiple scripts into one script, combine multiple CSS files into one style sheet, and use CSS Sprites and image maps.

doc() 106.3K
js (23) 909.1K
css (6) 220.8K
iframe (3) 49.6K
cssimage (21) 225.6K
image (32) 2913.7K
favicon (1) 0.8K
xhr (2) 196.6K
redirect (1) 0.0K

As you can see you have nearly 3mbytes of images which dwarf all the other components (apart from the 900k of javascript). Just losing a few images and reducing the quality of some of those big images will immediately give you a benefit and then you can set about minifying your js and css resources etc.

You can read more details here.

I wrote a really good article on how to speed it up with htaccess here http://www.websitecodetutorials.com/code/htaccess/yslow-&-google-page-speed-htaccess-code-how-to-speed-up-your-website.php