I feel like it’s not so much that the name “Internet Explorer” is tainted as it is “Microsoft Internet Explorer” and, as such, anything that Microsoft produces as a browser is likely to suffer due to its predecessors failure to keep up with the times. I have doubts that Spartan, or whatever they’re going to call it, will do anything to help Microsoft in the browser market now. I’m sure it will be a fine browser, but word of mouth is huge and every somewhat computer savvy person in the world has been pushing their friends and family towards better browsers for years now – in particular Chrome – and that’s not likely to slow down anytime soon. I sympathize with JohnGinsberg; it’s likely too little, too late.