Responsive web design - what are the business benefits?

G’day,

Im trying to convince my boss to redesign our site using Responsive Web Design, what are some of the benefits of RWD that I sshould hit him with to try and win him over?

So far Ive got:

  • Future proof for other devices down the road
  • Mobile viewers might convert more on an optimzed site
  • Dont need to manage and build muliple sites for multiple devices
  • Dont need to build a costly web app for Android, IOS etc

Anyone got any more ‘ammo’ I can hit him with?

Cheers…John

What type of site – link?