Great article. For me personally, if I find an error message to be clear/understandable, funny or human (or a combination of the three) I am more likely to persist or troubleshoot. It also helps build an affinity with the brand or company.
Great article. For me personally, if I find an error message to be clear/understandable, funny or human (or a combination of the three) I am more likely to persist or troubleshoot. It also helps build an affinity with the brand or company.