I have gotten to a stage where I have to increase their online traffic on a few website.
I would prefer not to have to spend lots of money with Google advertising. I have in the past and I have seen a direct relation to the internet traffic and the money spent.
I use social media, which works well, but maybe not as well as I would have liked. I find that youtube videos work well with Facebook. Unfortunately those videos don't belong to the customers.
Another option is to use http://fiverr.com for promotional methods. Then I could possible upload the videos from there onto the customers social media channel.
Search engine optimization is also important, but this mostly goes down to the content and page structure. It always helps if what is being advertised has a demand, if not then any SEO efforts are likely to go to waste.
Does anybody have any tips of increase a websites traffic. Also if there are any books recommended or websites that could help me do this.